37% individual, corporate & community major gifts
Donations from individuals, corporations and community groups make up a large percentage of funds received by the foundation. Donors can choose to support a specific area of need at Children’s Hospital, Sunny Hill or the Child & Family Research Institute, or allow the foundation to designate funds where they are needed most.
9% Special Events
BC Children’s Hospital Foundation receives funds from a number of special events each year, including Crystal Ball, For Children We Care, Festival of Trees and golf tournaments, as well as independent community events put on by individuals and groups across BC.
32% BC Children’s Hospital Miracle Weekend
The annual Miracle Weekend is one of BC Children’s Hospital Foundation’s most visible community fundraising campaigns. This two-day broadcast is the culmination of a year of fundraising activities by employee groups, service organizations, schools and community groups, and members of the public. Miracle Weekend includes the Chinese-Canadian Miracle Weekend telethon on Fairchild TV and radiothons on CHMB AM1320 and Fairchild Radio AM1470, and BC Children’s Hospital Miracle Weekend telethon on Global BC.
2% United Way & grants
Each year, British Columbians contribute to the United Way and designate Children’s Hospital and Sunny Hill as the funding recipients. In addition, granting agencies may designate funds to a specific program through the foundation.
10% estate & tribute gifts
The foundation accepts donations from individuals’ gifts in estate plans, gifts in their will, and gifts of life insurance or from a charitable trust. Tribute gifts are an expression of friendship, love or sympathy and provide a channel for donors to create a lasting remembrance of someone. Gifts may be designated to a particular area of interest. Undesignated gifts are used to meet the hospital’s most urgent needs.
10% direct response marketing
Every year, generous individuals respond to mailed correspondence, television promotions, telephone requests, and door-to-door solicitation conducted by representatives of BC Children’s Hospital Foundation. Many of these donors belong to the Sunshine Club – a monthly donation program that provides a stable and cost-efficient source of funding for the foundation.
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