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Tim Hortons’ Annual Smile Cookie Fundraiser Begins September 17

Posted on 17/09/2012 7:30am

Share a Smile and Support BC Children’s Hospital Foundation

September 17, 2012 – Vancouver, BC – Between September 17th and 23rd, Tim Horton’s customers in Vancouver and the Fraser Valley can support BC’s kids by enjoying a smiling chocolate chip cookie for $1.00 plus tax. All proceeds from the Smile Cookie Campaign will benefit BC Children’s Hospital Foundation.

In 2011, the Smile Cookie Campaign raised $187,575 for BC Children Hospital Foundation. Tim Hortons has set their goal even higher this year at $210,000 to purchase surgical equipment and a Dodge caravan with wheelchair access to transport patients. Over the past decade, Tim Hortons has donated more than $880,000 to BC Children Hospital Foundation.

“We are fortunate to have the generous support of Tim Hortons,” said Teri Nicholas, President & CEO of BC Children’s Hospital Foundation. “BC Children’s Hospital Foundation is committed to providing the best possible care for BC’s kids and Tim Hortons helps us do that, which is something to smile about.”

The Smile Cookie Campaign began in 1996 in Hamilton, Ontario. Today, BC Children’s Hospital Foundation is one of more than 345 charities across Canada supported by Tim Hortons’ annual fundraising event.

About BC Children's Hospital
The province's only full-service hospital dedicated to serving children in BC and the Yukon, BC Children's Hospital is accessible to the largest population of children and youth served by a single Canadian hospital. Children's Hospital provides critical services including neonatal intensive care, kidney and bone marrow transplants, open-heart surgery, neurosurgery and cancer treatment and newborn testing for potentially devastating diseases. The hospital shares its site with BC Women's Hospital & Health Centre and the Child & Family Research Institute. Sunny Hill Health Centre for Children, a part of BC Children's Hospital, is the leading provincial facility offering specialized services and care in pediatric development, research and education. More than 78,000 children visit the hospital annually, 67 per cent of whom live outside the City of Vancouver. For more information visit

About Tim Hortons
Tim Hortons is one of the largest publicly traded restaurant chains in North America based on market capitalization, and the largest in Canada. Operating in the quick-service segment of the restaurant industry, Tim Hortons appeals to a broad range of consumer tastes, with a menu that includes premium coffee, flavoured cappuccinos, specialty teas, home-style soups, fresh sandwiches, wraps, hot breakfast sandwiches and fresh baked goods, including its trademark donuts. As of July 3, 2011, Tim Hortons has 3,811 system-wide restaurants, including 3,189 in Canada and 622 in the United States. For more information visit

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For more information, please contact:

Chris Wakefield
Tim Hortons
Regional Marketing Manger
(604) 857-6303

Denise Zunker
BC Children’s Hospital Foundation
Philanthropy Officer
(604) 875-2518