Jeans Day


We're so overwhelmed by BC's support for Jeans Day! Thanks to your fundraising efforts through button and lapel pin sales, Jeans Day has now cumulatively raised over $20 million for BC's kids over its 26-year history.

Your participation in the #JeanUp movement had us trending on Twitter! Visit our Jeans Day gallery to see how BC is showed off their Jeans Day™ enthusiasm.

To show their appreciation, Avery and Russell recorded this short video message to share with you.

What's Next?

Jeans Day Champions, it's time to submit your Jeans Day donations!

Have extra Jeans Day buttons or lapel pins? Recycle them! Find out how easy it is here.

If you have any great Jeans Day photos (horizontal is best) of your office or community, please email them to us by next week to be included in our Miracle Weekend cheque presentation video.

Thank you again for the incredible #JeanUp spirit!

How will you participate?

What's next?